ROAD FC Announces Groundbreaking Partnership with Tencent, Qihoo360, Baidu, Xiaomi, Kakao

From ROAD FC:

ROAD FC partners with corporate giants Tencent, Qihoo360, Baidu, Xiaomi, and Kakao for innovative MMA joint venture

18 November, 2015 – ROAD Fighting Championship announces a partnership with China's and Korea's corporate giants Tencent, Qihoo360, Baidu, Xiaomi, and Kakao to write a new history of Mixed Martial Arts: "New Wave MMA: ROAD FC"

ROAD FC is proud to announce that the corporate giants of China – Tencent, Qihoo360, Baidu, and Xiaomi – along with Korea's Kakao have formed a strategic partnership. ROAD FC and these five major companies, together with 20 of China's online game publishers, have created an innovative "fighting games federation" joint venture, called "MMA ACT".

During the first half of 2016, the launch of MMA ACT will focus on the development of online gaming and release in the China market, in order to blitz the mobile and online games business. Concurrently, the partnership will enable ROAD FC to aggressively pursue its globalization strategy.

“New Wave MMA, ROAD FC”

ROAD FC was established in 2010 to promote the sport of MMA which embodies the Asian spirit of martial arts. Over 300 athletes from South Korea, Brazil, North America, Europe, Japan, China, Southeast Asia, and the Middle East have signed agreements with ROAD FC. Events are being broadcast in more than 50 countries around the world, on dozens of television stations and internet platforms. ROAD FC initiated its global strategy in 2015. ROAD FC 024 in Tokyo, Japan which was held in July earlier this year, and the upcoming ROAD FC 027 in Shanghai, China are significant achievements in South Korean sports history.

ROAD FC recognizes Asia as the global center of martial arts. In Asia, many combat sports have been born and become world-famous, such as Korea's Olympic sport Taekwondo and China's mamoth national Sanda competition. In the past, Asia was also the global center of MMA, where notable promotions such as PRIDE and K-1 once drew Asian crowds of 50 to 90 thousand spectators live, and broadcast live around the world. As these organizations subsided, ROAD FC was launched to to take up the mantle in Korea. Now ROAD FC will begin to reposition Asia as the center of the world's MMA once again.

ROAD FC's new partners Tencent, Qihoo360, Baidu, Xiaomi, and Kakao boast a significant market stronghold. Tencent is worth over $200 billion US dollars, Baidu over $70 billion, Qihoo360 over $11 billion and Kakao about $700 million. While Xiaomi is not a publicly traded company, its value is considered to be about $50 billion. Large companies with such capital strength are able to explore new ideas, which is exactly what this partnership brings. These giants can cause a sensation in the MMA industry. ROAD FC in partnership with Tencent, Qihoo360, Baidu, Xiaomi and Kakao is planning to innovate the sport of MMA, write a new history for the sport, and thrust it into the future.

Therefore, ROAD FC 027 in CHINA on 26 December in Shanghai will be kicked off with a new slogan: "New Wave MMA, ROAD FC".

ROAD FC 027 in CHINA

ROAD FC 027 will take place on 26 December at the Shanghai Oriental Sports Center, an 18,000-capacity venue build to accommodate international sporting events. The full card is now open. At this event, the Quarterfinals of the very first Openweight Tournament will be held, including a rematch between famous veterans Mighty Mo Siliga and Choi Mu-Bae; China's 140-kg prodigy Aorigele versus reality TV sensation Kim Jae-Hun; and Korea's kickboxing KO artist Myung Hyun-Man versus China's towering Liang Lingyu. Finally, Korean MMA superstar "Techno Goliath" Choi Hong-Man will also take part in the tournament against Luo Henchao.

Also on ROAD FC 027 in CHINA, China's top lightweight and UFC TUF China winner Zhang Lipeng will debut with ROAD FC against Korean Taekwondo master Hong Young-Ki in an action-packed style-versus-style match up. China's "King of Sanda" Zhao Zilong will face Japanese pro-wrestling legend Minowa Man in a match with global appeal and historical significance.

These matches and many more await fans of true Mixed Martial Arts sports entertainment at ROAD FC 027 in China on 26 December, broadcast live at 20:00 Korea Standard Time in Korea on SuperAction, in China on Qinghai TV, and internationally streamed on Epicentre.tv.

Tickets are now on sale for ROAD FC 027 in China at 228.com.

ROAD FC is the stage where legends shine, rookies thrill, and epic battles are waged that determine the future of MMA. From the pageantry of the grand entrance to the final crunch of the KO, ROAD FC showcases the very best of Mixed Martial Arts sports and entertainment. As we say in Korea, "Fighting!"

Event: ROAD Fighting Championship 027
Date: Saturday, 26 December, 2015
Place: Shanghai Oriental Sports Center, Shanghai, China

Main event live at 20:00KST
In Korea: Live on SuperAction
In China: Live on Qinghai TV
Internationally: Live PPV stream on Epicentre.tv
Tickets on sale at http://www.228.com.cn/

Main Card:

Openweight Tournament Quarterfinal Match
Siala-Mou Siliga vs Choi Mu-Bae

Openweight Tournament Quarterfinal Match
Choi Hong-Man vs Luo Quanhao

Lightweight Match
Zhang Lipeng vs Hong Young-Ki

Openweight Tournament Quarterfinal Match
Liang Lingyu vs Myung Hyun-Man

Light Heavyweight Match
Zhao Zilong vs Ikuhisa Minowa

Openweight Tournament Quarterfinal Match
Aorigele vs Kim Jae-Hun

Women's Strawweight Match
Yan Xiaonan vs Nam Ye-Hyun

Lightweight
Bao Yincang vs Mungutsooj Nandinerdene

Opening Fights:

Featherweight Match
He Nannan vs Tanaka Daisaku

Bantamweight
Zhao Zhikang vs Choi Mu-Song

Featherweight
Yibugele vs Choi Jong-Chan